SIA Signs Reese Brown to Head Up Nordic Outreach

Snowshoe Magazine
SnowSports Industries America (SIA) announced today they have signed on with Reese Brown and his company, RDB Marketing Event Services, to act as SIA's Nordic Program Director. Under this new agreement, Brown will be managing the Winter Trails program as well as the SIA Snow Show's Nordic On-Snow Demo.For the past nine years, RDB Marketing Event Services has managed all aspects of Winter Trails ...

Apa Sherpa Tops His own World Record on Mt. Everest

Snowshoe Magazine
Suunto ambassador Apa Sherpa summited Mt. Everest for a record-breaking 21st time on May 11th, 2011. Apa, known as the “Tiger of the Himalaya” broke his own world record set last summer on the iconic peak.Navigating the southeast ridge route with his signature Suunto Core Extreme Edition Everest watch, Apa reached the 8,848 meter peak at 9:15 a.m. on Wednesday, May 11th after leaving the last camp...

Easton Mountain Products Welcomes Outdoor Industry Veteran

Snowshoe Magazine
Easton Mountain Products announced the addition of John Bercaw to the Easton team. As product manager, Bercaw will be an integral part of product development and will oversee snowshoe, tent and trekking pole product lines.Armed with a Masters Degree in Exercise Physiology, Bercaw transitioned into the outdoor industry, working as head of research and development then line director at Black Diamond...

Mountain Guide Dave Hahn Offers His Top Tips For Beating the Cold

Snowshoe Magazine
Snow fell in every U.S. state but Florida this month. Brrr. Fear not citizens! PowerSox by GoldToe athlete Dave Hahn, the professional mountain guide famous for summiting Mount Everest 12 times to date, offers us his top tips for beating the cold. Hahn writes, “I'm often asked whether I like being cold, since I spend so much time in snow. Not particularly, would be my honest answer. But I do like ...

Top Orienteers in the United States Announced

Snowshoe Magazine
Orienteering USA, in conjunction with Axis Gear, Johnson Outdoors and Scarborough Orienteering, recently announced the inaugural Orienteering USA Competitive Awards. These awards recognize competitive excellence in American orienteering for 2010. Orienteering is a sport in wilderness navigation where an individual uses a map and compass to complete a course in the shortest time.“We applaud these m...

Easton Mountain Products Hires Marketing Coordinator Rich Packer to Respond to Market Growth

Snowshoe Magazine
Marketing Coordinator Rich Packer joins Easton Mountain Products as they respond to growing market demand on the heels of their 2011 product line release. Packer, a native to the mountains, deserts and rivers of Utah, brings years of experience and marketing for the outdoor and action sports industries. “The market response to Easton delivering our innovative product advancements through our own l...

Chad Kellogg Attempts to Speed Ascend Mt. Everest

Snowshoe Magazine
Outdoor Research, manufacturer of functional solutions for human powered adventure, is documenting in real time an ultimate human powered adventure: Chad Kellogg's speed attempt of the 29,029-foot Mt. Everest without oxygen. Kellogg is planning to begin his summit attempt at 4:30 am Nepal Time (UTC+5:45) on Saturday, May 22. Outdoor Research has sponsored the 38-year-old American climber on thi...

USATF Mountain Ultra Trail Council Announces Runners of the Year

Snowshoe Magazine

The Mountain/Ultra/Trail Running (MUT) Council of long distance running has named the 2009 USATF Mountain Runners of the year, Ultra Runners of the Year, and Contributor of the Year. The following individuals will be recognized at the USATF National Convention in Indianapolis, on Saturday, December 5, at an awards breakfast.